London

“London thrives as a cosmopolitan mosaic; from the iconic Big Ben and bustling markets to the serene gardens and quaint alleys, the city invites you to explore its rich tapestry of cultures and histories. Here, tradition meets innovation, creating a unique blend of old-world charm and modern vibrancy.”

🇬🇧

Currency

British Pound (GBP) £

Best Time

April to September

Population

9 million

Weather °C

11.1

London is a place of cultural diversity and unmatched energy, combining centuries of history with the pulse of modern life. Whether you’re catching a show at the West End, exploring the eclectic neighborhoods of Camden, or indulging in one of London’s famous afternoon teas, there’s always something to discover. The city’s reputation as a cultural hub extends to its food scene, with a mix of Michelin-starred dining and buzzing food markets. From the lively energy of Soho to the elegance of Mayfair, London offers an experience for every type of traveler.
State

England

Year

43 AD

Airport

Heathrow Airport (LHR)

Cost of Living (10)

9

Minimal List TL;DR

🧴
Grooming & Fragrance
Taylor of Old Bond Street
British luxury perfume store offering a perfect gift for both men and women
Chocolate Boutique
Dark Sugars
Independently run chocolate-themed shop serving delicious hot chocolate varieties
🧴
Perfume Boutique
Penhaligon’s
British luxury perfume store offering a perfect gift for both men and women
👗
Luxury Department Store
Harrods
Luxury department store offering a range of designer clothing and unique restaurants
🥾
Designer Outlet
Bicester village
Shopping centre outside the city featuring top brands at outlet prices
🛍️
Shopping District
Oxford, Regent and Bond Stree
High-street shopping offering brands, designers and stores
👠
Department Store
Selfridges
Upscale departmental store offering a wide variety of luxury brands under one roof
🌳
Vast gardens with diverse plant species and serene walking paths.
Royal Botanical Gardens
Large plant greenhouse featuring a treetop walkway
🎨
Houses a rich collection of Western European paintings.
National Gallery
Art gallery with free entrance offering a gallery of famous paintings
🏙️
Riverside area with cultural venues and scenic views.
Southbank
Riverside promenade bustling with restaurants, buskers and street art
🏺
Home to a vast collection of world art and artifacts.
British Museum
Large free museum and a treasure trove of world artefacts
💂
The official residence of the British monarch.
Buckingham Palace
Changing of guards at the Queen’s residence with tours
🌳
Rooftop garden offering stunning views of the London skyline.
Sky Garden
Large indoor garden on top of a skyscraper with free reservations
🛍️
Vibrant area famous for its market and alternative culture.
Camden Town
Discover bargain street shopping with alternative live music and pubs
🎭
A reconstruction of the original Globe Theatre, dedicated to Shakespeare.
Shakespeare's Globe
Elizabethan theatre showing Shakespeare’s plays in open air
🪨
Ancient Monument
Stonehenge
Prehistoric monument consisting of a ring of large standing stones
💆
Historical City
Bath
City offering Roman spas, medieval relics and Georgian architecture
🏞️
Scenic Region
Cotswolds
Weekend getaway with fields and countryside between little villages
🏫
Academic Cities
Oxford and Cambridge
Historical cities famous for their colleges and student life
⛱️
Coastal City
Brighton
Rocky beach town with a waterside front, food kiosks and art scene

Places to See

🌳
Royal Botanical Gardens
Vast gardens with diverse plant species and serene walking paths.
Richmond, United Kingdom
4.7
€-€€
10AM to 3PM
Large plant greenhouse featuring a treetop walkway
https://www.kew.org/
🎨
National Gallery
Houses a rich collection of Western European paintings.
Trafalgar Square, Charing Cross, London WC2N 5DN, United Kingdom
4.7
€-€€
10AM to 6PM
Iconic paintings, free entry
Vibe:
Elegant, grand, artistic
Tip:
Masterpieces, guided tours
Get To:
Charing Cross (Bakerloo and Northern Lines)
Art gallery with free entrance offering a gallery of famous paintings
https://www.nationalgallery.org.uk/
🏙️
Southbank
Riverside area with cultural venues and scenic views.
South Bank, London, UK
4.6
Free
8AM to 1AM
River Thames views, festivals
Vibe:
Artistic, dynamic, cultural
Tip:
Food stalls, theatre shows
Get To:
Waterloo (Jubilee Line), London Eye (Bakerloo Line)
Riverside promenade bustling with restaurants, buskers and street art
https://southbanklondon.com/
🏺
British Museum
Home to a vast collection of world art and artifacts.
Great Russell St, Bloomsbury, London WC1B 3DG, United Kingdom
4.6
€-€€
10AM to 5PM
Free entry, diverse exhibitions
Vibe:
Historic, educational, vibrant
Tip:
Rosetta Stone, mummies
Get To:
Holborn (Central Line), Tottenham Court Road (Central Line)
Large free museum and a treasure trove of world artefacts
https://www.britishmuseum.org/
💂
Buckingham Palace
The official residence of the British monarch.
Westminster, London SW1A 1AA, United Kingdom
4.6
€-€€
10AM to 6PM
Iconic architecture, open for tours
Vibe:
Regal, historic, grand
Tip:
Changing of the Guard
Get To:
Green Park (Piccadilly Line)
Changing of guards at the Queen’s residence with tours
https://www.royalcollection.org.uk/visit/the-state-rooms-buckingham-palace
🌳
Sky Garden
Rooftop garden offering stunning views of the London skyline.
1 SKY GARDEN WALK, London EC3M 8AF, United Kingdom
4.5
€-€€
10AM to 6PM
360-degree views of London, free entry
Vibe:
Modern, serene with a touch of nature
Tip:
Panoramic views, cocktails
Get To:
Monument (DLR), Bank (Northern, Central, Waterloo & City)
Large indoor garden on top of a skyscraper with free reservations
https://skygarden.london/menu-dummy
🛍️
Camden Town
Vibrant area famous for its market and alternative culture.
Camden Town, London, UK
4.5
Free
8AM to 1AM
Diverse market, street art
Vibe:
Eclectic, lively, artistic
Tip:
Street food, vintage shops
Get To:
Camden Town (Northern Line)
Discover bargain street shopping with alternative live music and pubs
https://www.visitlondon.com/things-to-do/london-areas/camden-town/things-to-do-camden-town
🎭
Shakespeare's Globe
A reconstruction of the original Globe Theatre, dedicated to Shakespeare.
21 New Globe Walk, London SE1 9DT, United Kingdom
4.5
€-€€
11:30AM to 10PM
Authentic Shakespearean experience
Vibe:
Cultural, historic, lively
Tip:
Theatre performances
Get To:
Blackfriars (District and Circle Lines)
Elizabethan theatre showing Shakespeare’s plays in open air
https://www.shakespearesglobe.com/
Must Visit:

Tower of London, Buckingham Palace

London has 8 royal parks, 21 bridges over the Thames, and boasts landmarks such as the Tower of London and the Shard.

Places to Eat

🍸
Arts Club
Exclusive Private Club
40 Dover St, Mayfair, London W1S 4NP, United Kingdom
4.9
€-€€
7:30AM to 10PM
Members club offering fine restaurants, a cigar garden and networking
http://www.theartsclub.co.uk/
🧆
Lyle’s
Fine Dining
Tea Building, 56 Shoreditch High St, Hackney, London E1 6JJ, United Kingdom
4.8
€-€€
6 to 11PM
Michelin star British restaurant offering a leisure affair with food
http://www.lyleslondon.com/
🍜
Nobu
Japanese Fusion
19 Old Park Ln, Mayfair, London W1K 1LB, United Kingdom
4.7
€-€€
12 to 3PM | 5:30 to 11PM
Michelin-starred Japanese Peruvian restaurant
https://www.noburestaurants.com/london-old-park-lane/home/
🍽️
The Ivy
A prestigious restaurant serving modern British cuisine.
1-5 West St, West End, London WC2H 9NQ, United Kingdom
4.6
€-€€
11:30AM to 10PM
Celebrity hotspot, iconic decor
Vibe:
Elegant, upscale, vibrant
Get To:
Leicester Square (Piccadilly Line)
Tip:
Shepherd's pie, cocktails
Fine dining restaurant offering view over Tower Bridge and lovely brunch menu
https://the-ivy.co.uk/?utm_source=GMBListing&utm_medium=google-business-listing&utm_campaign=WebsiteHomepageLink
🦐
Angler
Seafood Restaurant
South Place Hotel, 3 South Pl, London EC2M 2AF, United Kingdom
4.6
€-€€
12 to 2:30PM | 5:30 to 9:30PM
Michelin-starred sea food restaurant with city views
http://www.anglerrestaurant.com/
🍝
Luca
A contemporary restaurant focusing on Italian cuisine.
88 St John St, Farringdon, London EC1M 4EH, United Kingdom
4.6
€-€€
12 to 2:45PM | 5:30 to 11PM
Seasonal menu, stylish decor
Vibe:
Warm, inviting, contemporary
Get To:
King’s Cross (Northern Line)
Tip:
Handmade pasta, desserts
British Italian restaurant with high vaulted ceilings serving phenomenal pasta
https://luca.restaurant/
🍝
Galvin at Windows
French Cuisine
22 Park Ln, Mayfair, London W1K 1BE, United Kingdom
4.5
€-€€
5:30 to 10PM
Panoramic views of London
Vibe:
Chic, Elegant
Get To:
Oxford Circus Station (Bakerloo Line)
Tip:
Duck confit, selection of wines
Fine dining restaurant with views over Hyde park
🍸
Rules
The oldest restaurant in London, known for its classic British cuisine.
34-35 Maiden Ln, Covent Garden, London WC2E 7LB, United Kingdom
4.5
€-€€
12 to 2:30PM | 5:30 to 10PM
Iconic British dining experience
Vibe:
Historic, traditional, classy
Get To:
Covent Garden (Piccadilly Line)
Tip:
Game dishes, puddings
Historic British fine dining restaurant with a classy cocktail bar
🧇
Duck & Waffle
Brunch with a View
110 Bishopsgate, London EC2N 4AY, United Kingdom
4.5
€-€€
8AM to 10PM
British and European cuisine with a sunset view
https://duckandwaffle.com/
Must Try:

Fish and Chips, Indian Curry, Roast Beef, Full English Breakfast, Yorkshire Pudding

Places to Drink

🎶
Ministry of Sound
Iconic Nightclub
103 Gaunt St, London SE1 6DP, United Kingdom
4.8
€-€€
10:30PM to 6AM
Spacious nightclub with an outdoor area playing EDM and house
https://www.ministryofsound.com/
🍸
Artesian
Award-Winning Cocktail Bar
1C Portland Pl, Marylebone, London W1B 1JA, United Kingdom
4.7
€-€€
3 to 11PM
Multiple awards for cocktail excellence
Vibe:
Upscale, Creative
Get To:
Edgware Road Station
Tip:
Innovative Cocktails
Upscale cocktail bar at the Langham
http://www.artesian-bar.co.uk/?utm_source=yext&utm_medium=referral&utm_campaign=yext_profile
🎵
Fabric
Underground Club
77A Charterhouse St, Farringdon, London EC1M 6HJ, United Kingdom
4.6
€-€€
11PM to 7AM
Large indoor nightclub playing techno and deep house
https://www.fabriclondon.com/
🍝
Harwood Arms
Michelin-Star Pub
Walham Grove, Fulham, London SW6 1QP, United Kingdom
4.6
€-€€
12 to 2:15PM | 5:30 to 9PM
Michelin star gastropub offering British food in a cosy environment
http://www.harwoodarms.com/
🍸
Alchemist
Molecular Gastronomy
6 Bevis Marks, Aldgate, London EC3A 7BA, United Kingdom
4.5
€-€€
12 to 11PM
Cocktail bar at the Langham offering a unique touch on every drink
https://thealchemist.uk.com/venues/london-bevis-marks/
🥃
Nightjar
Speakeasy Cocktail Bar
129 City Rd, Shoreditch, London EC1V 1JB, United Kingdom
4.5
€-€€
5 to 10PM
Live jazz music
Vibe:
Vintage, Cozy
Get To:
Old Street Station
Tip:
Signature Cocktails
Prohibition-style speakeasy serving rare spirits with live blues and jazz
🍰
Palm Vaults
Unique Floral Café
411 Mare St, London E8 1HY, United Kingdom
4.5
€-€€
Temporarily closed
Lush, botanical decor
Vibe:
Tropical, Instagrammable
Get To:
Kentish Town Station
Tip:
Avocado Toast, Floral Lattes
Hipster decor cafe serving cakes, juices and coffee
Sketch
Artsy Dining Experience
9 Conduit St, Mayfair, London W1S 2XG, United Kingdom
4.4
€-€€
9AM to 11PM
Unique themed rooms
Vibe:
Whimsical, Artistic
Get To:
Oxford Circus Station
Tip:
Afternoon Tea, Cocktails
Quirky Alice in Wonderland themed bar and restaurant
Music / Dance:

Pop, Rock, West End Musicals, Classical, Punk

Places to Network

We'll be updating more places soon!
Key Industries:

Finance, Media, Education

London

“Vibrant, multicultural and full of life, London remains the most visited international capital for culture, fashion, music, and finance since the 18th century due to its centricity for global trade.”

Places to Shop

🧴
Taylor of Old Bond Street
Grooming & Fragrance
74 Jermyn St, St. James's, London SW1Y 6NP, United Kingdom
4.9
€-€€
9AM to 6PM
British luxury perfume store offering a perfect gift for both men and women
Dark Sugars
Chocolate Boutique
141 Brick Ln, Bethnal Green, London E1 6SB, United Kingdom
4.8
€-€€
10AM to 10PM
Independently run chocolate-themed shop serving delicious hot chocolate varieties
🧴
Penhaligon’s
Perfume Boutique
125 Regent St, Mayfair, London W1B 4HT, United Kingdom
4.7
€-€€
10AM to 7PM
Heritage perfume house
Vibe:
Elegant, Unique
Get To:
Oxford Circus (Bakerloo Line)
Tip:
Signature fragrances
British luxury perfume store offering a perfect gift for both men and women
🥾
Bicester village
Designer Outlet
50 Pingle Dr, Bicester OX26 6WD, United Kingdom
4.6
€-€€
8AM to 8PM
Open-air shopping experience
Vibe:
Chic, Outdoor
Get To:
Bicester Village Station (Chiltern Railways)
Tip:
Discounted luxury brands
Shopping centre outside the city featuring top brands at outlet prices
🛍️
Oxford, Regent and Bond Stree
Shopping District
16 Lamb St, Spitalfields, London E1 6EA, United Kingdom
4.5
€-€€
11AM to 6PM
High-street shopping offering brands, designers and stores
👠
Selfridges
Department Store
400 Oxford St, Marylebone, London W1A 1AB, United Kingdom
4.5
€-€€
9AM to 10PM
Upscale departmental store offering a wide variety of luxury brands under one roof

Luxury

For More Tips Read Further

Secret London

The Tower of London, Buckingham Palace, and theatre.

London’s tube is the oldest underground railway system in the world, established in 1863, a vital part of the city’s daily life.

London is a world-renowned city where tradition and innovation meet. From the regal Buckingham Palace to the cutting-edge skyscrapers of the financial district, London offers an array of experiences. The city's rich history is reflected in its iconic landmarks, while its art scene thrives with world-class galleries and theaters. London's diverse food culture, ranging from traditional English fare to international cuisines, is complemented by its rich musical history, particularly in pop and rock.

Watch Out

Watch out for Crowded Areas
Skip Super Touristic Places

Off the beaten path places in

London

Transportation

Comprehensive transport, tube, buses

City Overview

London is a dynamic mix of history, culture, and modern innovation. From iconic sights like the Tower of London and Big Ben to hidden gems like its East End street art, the city pulses with diversity.

London

3 Day City Guide

- Day 1: Morning: Tower of London, Tower Bridge. Afternoon: Borough Market for lunch, walk along the South Bank. Evening: Covent Garden and West End for a show. - Day 2: Morning: Buckingham Palace and St. James’s Park. Afternoon: National Gallery and Trafalgar Square. Evening: Soho for dinner. - Day 3: Morning: Camden Market. Afternoon: Regent’s Canal and Little Venice. Evening: Sunset views from Primrose Hill.

Current Trends

- Rooftop bars in East London: Like Skylight and Netil360, perfect for urban views and cocktails. - Pop-up dining experiences: The city’s food scene is abuzz with temporary restaurants and chef residencies. - Sustainable fashion: London is at the forefront of sustainable and vintage fashion, with spots like Brick Lane Market and Beyond Retro.

Local Events Guide

- Notting Hill Carnival (August): A Caribbean festival with colorful parades and live music. - Wimbledon (June/July): World-famous tennis tournament. - London Fashion Week (February/September): Global fashion event showcasing the best of British designers.

Local Insider Tips

- East London’s street art in Shoreditch and Brick Lane. - Hampstead Heath for sweeping views over the city. - Leadenhall Market, a Victorian gem with shops and cafes hidden away in the City.

Sustainable Travel

- Boris Bikes (Santander Cycles): Bike-sharing program. - Green parks: Hyde Park and Hampstead Heath for outdoor escapes. - Public transportation: The Tube is eco-friendly, with hybrid electric buses. - Sustainable stays: The Zetter Hotel is known for its green practices.

London

Explore the Best Off-the-Beaten-Path Experiences:

Ready to see through a local’s eyes?
Our curated guide unveils top hidden gems, secret spots, and local favorites that you won’t find in typical travel guides.
Whether it’s a cozy café tucked away in a historic neighborhood, a scenic trail only known to insiders, or unique cultural sites, has so much more to offer beyond the tourist hotspots.
Dive into our off-the-beaten-path guide and discover the true heart —perfect for adventurous travelers, culture enthusiasts, and anyone looking for an authentic journey

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Unlock the Hidden Side:

Each spot in our City guide is handpicked to help you experience the city like a local, avoiding the crowds and discovering the best-kept secrets.
From charming local eateries and breathtaking viewpoints to tucked-away art galleries and vibrant local markets, this guide lets you explore beyond the surface.
Follow our recommendations for an unforgettable adventure and see why these places stand out as favorites among locals.
For more unique experiences like these, explore our full collection of off-the-beaten-path city guides and make every trip a journey of discovery.

More Cities to Visit:

🇮🇳
Mumbai
Local Mumbai
27.2
5
Indian Rupee (INR) ₹
Local Mumbai
Vibe:
Mumbai is home to the world’s most expensive house, Antilia, which is owned by billionaire Mukesh Ambani.
Tip:
Mumbai is a city where the old and new coexist in perfect harmony, from its historic bazaars to its cutting-edge malls. The hustle and bustle are matched only by its vibrant nightlife, making it a global hub for both business and pleasure. The city’s street food is legendary, with dishes like Vada Pav and Pani Puri being some of the most iconic snacks. While Bollywood dominates the entertainment scene, the city is also home to rich cultural traditions, making it a true melting pot of art, food, and fashion. With iconic sites like Marine Drive and the Gateway of India, Mumbai offers a stunning view of the Arabian Sea. Mumbai is a city that never sleeps—its markets, restaurants, and nightlife hum with life at all hours of the day and night.
🇯🇴
Amman
Local Amman
18.3
Jordanian Dinar (JOD) د.ا‎
Local Amman
Vibe:
Amman is home to the Roman Theatre, built in the 2nd century AD, which still hosts cultural events today.
Tip:
Amman is a city with a rich history that spans thousands of years. From the Roman Theatre to the Citadel, every street and building tells a story of the past. The city also blends modern amenities with traditional markets, making it an ideal place to experience both ancient and contemporary Jordanian life. Visitors can explore Amman’s many historic landmarks, enjoy delicious Arabic cuisine, or take a short trip to the nearby Dead Sea or Petra. Amman offers visitors a warm welcome and is a perfect base for exploring the wider country. The city's culture, food, and music make it an unforgettable destination.
🏖️
Vilamoura
Coastal Glamour
16-28°C
High
Euro (EUR) €
Coastal Glamour
Vibe:
Built by the Romans, famous marina
Tip:
With its Mediterranean charm and luxurious appeal, Vilamoura offers the perfect combination of relaxation and adventure. Boasting one of Europe’s largest marinas, it is a prime location for yacht tours and upscale dining. The town’s rich history is evident in its Roman origins, which are complemented by modern amenities and stunning beaches. Whether you’re enjoying a round of golf, lounging by the sea, or dining at a Michelin-star restaurant, Vilamoura offers a high-end escape like no other.
🇩🇪
Hamburg
Hidden Hamburg
9.4
7
Euro (EUR) €
Hidden Hamburg
Vibe:
Hamburg has more bridges than any other city in the world, even more than Amsterdam and Venice combined.
Tip:
Hamburg is a major port city with a fascinating blend of history and modernity. Visitors can explore the city's impressive harbor, famous Speicherstadt district, and rich maritime heritage. From the lively nightlife in the St. Pauli district to the world-class museums and art galleries, Hamburg offers a variety of experiences for visitors of all tastes. Whether you’re a history buff or a foodie, Hamburg has something to offer.
🏖️
Sardinia
Tranquil
18°C
Medium
Euro (EUR) €
Tranquil
Vibe:
Nuragic civilization predates Roman Empire.
Tip:
Sardinia is a peaceful haven with breathtaking landscapes and a rich cultural history. Its ancient ruins and pristine beaches make it a unique destination for history buffs and nature lovers alike. Sardinia’s natural beauty and culture offer something for every traveler.
🇮🇹
Rome
Hidden Rome
15.7
7
Euro (EUR) €
Hidden Rome
Vibe:
Rome has more fountains than any other city in the world, with over 1,500, including the iconic Trevi Fountain.
Tip:
Rome is a breathtaking city where history and culture come to life in every corner. The city boasts an unrivaled wealth of ancient monuments, world-class art, and iconic landmarks. From the mesmerizing Colosseum to the beautiful St. Peter’s Basilica, Rome's charm lies in its blend of past and present. Its streets are filled with lively cafes, beautiful boutiques, and open-air markets, making it an unforgettable destination that offers a perfect mix of ancient wonders and modern charm.